| Melbourne Server Hosting approached Fac53 looking for a new clearer identity that would make them more of a force in an ever competitive market for themselves. The client also required a new website to launch the new company profile on still retaining all existing services and introducing some new features such as 360 degree photography for the datacentre virtual tours. |
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The new identity retains the existing Melbourne colour palette, introduces a strong and poweful, clear icon, typogrpaphy which is strong enough to work across all media (inhouse promotional material, documentation etc).
The site was designed at Fac53 who set the style of design, layout, strict use of imagery and type formatting but has now been passed on the Kangaroo Media who are building and developing the site for completion for rollout shortly! All very exciting!
Presented here - the final identity, how it is to be presented, a presentation from the original identity proposal and some early initial ideas for the identity. |
